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How Deepfakes and Artificial Intelligence Could Reshape the Advertising Industry
Colin Campbell, Kirk Plangger, Sean Sands, Jan Kietzmann, Kenneth Bates

Journal of Advertising Research Sep 2022, 62 (3) 241-251; DOI: 10.2501/JAR-2022-017
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What Do We Know About Digital Attribution?
John B. Ford

Journal of Advertising Research Dec 2018, 58 (4) 383-384; DOI: 10.2501/JAR-2018-044
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What Do We Know About Gender and Diversity?
John B. Ford

Journal of Advertising Research Jun 2020, 60 (2) 119-120; DOI: 10.2501/JAR-2020-013
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A Framework for Advertising in the Digital Age
Stephen J. Kim

Journal of Advertising Research Sep 2008, 48 (3) 310-312; DOI: 10.2501/S0021849908080367
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Multicultural Marketing and the Reasons Why
Felipe Korzenny

Journal of Advertising Research Jun 2008, 48 (2) 173-176; DOI: 10.2501/S0021849908080203
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Can Personalization or Creativity Reduce Banner Blindness?
Farzad Abedi, Scott Koslow

Journal of Advertising Research Sep 2022, 62 (3) 201-218; DOI: 10.2501/JAR-2022-014
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What Do We Know About Mobile Media and Marketing?
John B. Ford

Journal of Advertising Research Sep 2017, 57 (3) 237-238; DOI: 10.2501/JAR-2017-032
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How Does Recall Work in Advertising?
Geoffrey Precourt

Journal of Advertising Research Sep 2016, 56 (3) 229-230; DOI: 10.2501/JAR-2016-031
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How to Implement Informational and Emotional Appeals in Print Advertisements
Thorsten Teichert, Dirk Hardeck, Yong Liu, Rohit Trivedi

Journal of Advertising Research Sep 2018, 58 (3) 363-379; DOI: 10.2501/JAR-2017-054
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How Consumers Process Unexpected Online Advertisements
Emna Cherif, Thierry Baccino

Journal of Advertising Research Sep 2022, 62 (3) 219-240; DOI: 10.2501/JAR-2022-015

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