More articles from What We Know About Gender and Diversity

You have access
#BeingReal about Instagram Ad Models: The Effects of Perceived Authenticity
Heather Shoenberger, Eunjin (Anna) Kim, Erika K. Johnson

Journal of Advertising Research Jun 2020, 60 (2) 197-207; DOI: 10.2501/JAR-2019-035
You have access
Effects of Nonstereotyped Occupational Gender Role Portrayal in Advertising
Karina T. Liljedal, Hanna Berg, Micael Dahlen

Journal of Advertising Research Jun 2020, 60 (2) 179-196; DOI: 10.2501/JAR-2020-008
You have access
Feminism and Advertising: Responses To Sexual Ads Featuring Women
Hojoon Choi, Kyunga Yoo, Tom Reichert, Temple Northup

Journal of Advertising Research Jun 2020, 60 (2) 163-178; DOI: 10.2501/JAR-2020-010
You have access
LGBTQ Imagery in Advertising
Gavin Northey, Rebecca Dolan, Jane Etheridge, Felix Septianto, Patrick van Esch

Journal of Advertising Research Jun 2020, 60 (2) 222-236; DOI: 10.2501/JAR-2020-009
You have access
Does Depicting Gay Couples in Ads Influence Behavioral Intentions?
Bradley J. Bond, Justine Rapp Farrell

Journal of Advertising Research Jun 2020, 60 (2) 208-221; DOI: 10.2501/JAR-2019-026

Main menu