Ethics in advertising: The players, the rules and the scorecard

WS Snyder - Business & Professional Ethics Journal, 2003 - JSTOR
The American Advertising Federation (AAF) is a national trade association representing
50,000 professionals. Our membership includes 130 blue chip corporations, including …

The ethical consequences of your advertisement matter

WS Snyder - Journal of Advertising Research, 2008 - journalofadvertisingresearch.com
Aproactive CONSIDERATION of advertising ethics is essential to building consumer trust—the
very essence of brand building—and will drive consumers to the company’s products and …

The Federal Trade Commission's view on health claims

WS Snyder - Food Drug Cosm. LJ, 1986 - HeinOnline
This article will discuss, from a staff perspective, the Federal Trade Commission's (FTC) policy
and legal standards regarding health claims in food advertising. It will also provide a brief …

Regulation of Food and Drug Advertising by the Federal Trade Commission

WS Snyder - Food, Drug, Cosmetic Law Journal, 1985 - JSTOR
This paper discusses the process the Federal Trade Commission (FTC) has used during the
past year to regulate food advertising, and some of the accom plishments the agency has …

Anaesthetic depth and complications after major surgery: an international, randomised controlled trial

…, DJ McAllister, K Leslie, M Shulman, S Wallace… - The Lancet, 2019 - thelancet.com
Background An association between increasing anaesthetic depth and decreased postoperative
survival has been shown in observational studies; however, evidence from randomised …

DRAMATIZATION: ADVERTISING CLAIMS

DH Carlin, ED Harrington, JS Edelstein, WS Snyder - Antitrust Law Journal, 1980 - JSTOR
Mr. McKinney: As part of the commercialization of the new produ Hot Sparks has planned
an advertising campaign to introduce its HSI home computer. As is frequently the case, the …

Postextraction ridge preservation and augmentation with mineralized allograft with or without recombinant human platelet-derived growth factor BB (rhPDGF-BB): a …

SC Wallace, MB Snyder… - International Journal of …, 2013 - search.ebscohost.com
In an attempt to reduce postextraction alveolar bone resorption, ridge preservation and
augmentation procedures have become standard-of-care treatment following tooth removal. This …

DRAMATIZATION: ADVERTISING CLAIMS

DHCED Harrington, JSEWS Snyder - HeinOnline
Mr. McKinney: As part of the commercialization of the new product, Hot Sparks has planned
an advertising campaign to introduce its HSI451 home computer. As is frequently the case, …

Calculating total acoustic power output using modal radiation efficiencies

SD Snyder, N Tanaka - The Journal of the Acoustical Society of …, 1995 - pubs.aip.org
… Interestingly, in this instance if a=fi and the result is divided through by the rigid piston term
y the result is slightly different from Wallace's radiation efficiency S for an even/even mode a, …

[HTML][HTML] Baseline Characteristics of the 2015-2019 First Year Student Cohorts of the NIH Building Infrastructure Leading to Diversity (BUILD) Program

…, JK Vishwanatha, A Wagler, SP Wallace… - Ethnicity & …, 2020 - ncbi.nlm.nih.gov
Objective The biomedical/behavioral sciences lag in the recruitment and advancement of
students from historically underrepresented backgrounds. In 2014 the NIH created the …