The origin and impact of CPG new-product buzz: Emerging trends and implications
K Niederhoffer, R Mooth… - Journal of …, 2007 - journalofadvertisingresearch.com
Marketers are interested in the phenomenon of “consumer-generated media”, or “buzz,”
given its potential to affect the commercial prospects for their products. Within the consumer …
given its potential to affect the commercial prospects for their products. Within the consumer …
[PDF][PDF] The Architecture and Development of the Mary J. Mooth Library
SL Martin - Historia, 2011 - eiu.edu
Mary Josephine Booth was a librarian at Eastern from 1904 until 1945 and was a champion
for improving the library facilities and services throughout her career. Many changes were …
for improving the library facilities and services throughout her career. Many changes were …
A science fiction story in nonsmooth optimization originating at IIASA
R Mifflin, C Sagastizábal - this volume, 2012 - ems.press
… When Robert Mifflin heard about the new methods, he gave up on an algorithm that moved
… He then defined a large class of nonconvex functions, called semismooth, and a dual-type …
… He then defined a large class of nonconvex functions, called semismooth, and a dual-type …
Word of mouth: what we know and what we have yet to learn
One of the key consequences of customer satisfaction is word of mouth communication (WOM).
WOM is a concept that has attracted sustained research attention. To confirm what we …
WOM is a concept that has attracted sustained research attention. To confirm what we …
eWOM and the importance of capturing consumer attention within social media
T Daugherty, E Hoffman - Word of Mouth and Social Media, 2016 - taylorfrancis.com
Word-of-mouth (WOM) is widely regarded as one of the most influential factors impacting
consumer behavior, yet traditional models were constructed oblivious to the potential of …
consumer behavior, yet traditional models were constructed oblivious to the potential of …
What do people talk about? Drivers of immediate and ongoing word-of-mouth
JA Berger, EM Schwartz - Journal of Marketing Research …, 2011 - papers.ssrn.com
Word-of-mouth has impacts on diffusion and sales, but why are certain products talked about
more than others, both right after consumers first experience them and in the months that …
more than others, both right after consumers first experience them and in the months that …
Performance predictions for the Robert Stobie spectrograph near infrared arm on SALT
MJ Wolf, AI Sheinis, TB Williams… - Ground-based and …, 2010 - spiedigitallibrary.org
The Robert Stobie Spectrograph near infrared arm will provide high throughput, low to medium
resolution long slit and multi-object spectroscopy with broadband, spectropolarimetric, …
resolution long slit and multi-object spectroscopy with broadband, spectropolarimetric, …
[BOOK][B] Scottish Poems of Robert Burns in his Native Dialect
R Burns - 1925 - books.google.com
WHEN Robert Burns published at Kilmarnock in 1786 the First Edition of his Poems, chiefly
in the Scottish Dialect, he was twenty-seven years old, and had lived practically the whole of …
in the Scottish Dialect, he was twenty-seven years old, and had lived practically the whole of …
[BOOK][B] The dialect of Robert Burns as spoken in central Ayrshire
J Wilson - 1923 - books.google.com
… When Robert was eighteen years old, his father moved to the farm of Lochlea (Loakhlie)—…
, and there he died when Robert was twenty-five. Robert and his brother Gilbert then leased …
, and there he died when Robert was twenty-five. Robert and his brother Gilbert then leased …
Currents of Hope': connecting the socialist literature of William Morris with the radical works of William Cobbett, Robert Owen and Ernest Jones
R Spurrier - 2020 - era.ed.ac.uk
… read with the most frequency and attention is Robert Owen, the subject of the third chapter
of … In “The Hopes of Civilization”, Morris mentions “the honoured name of Robert Owen … as …
of … In “The Hopes of Civilization”, Morris mentions “the honoured name of Robert Owen … as …