… In this book, Philip J. Stern reveals the history of a corporation concerned not simply with
the bottom line but also with the science of colonial governance. Stern demonstrates how …

HE concept of the British Atlantic world has done a great deal to free historians of early
modern Britain, the British Empire, and early America from the anachronistic shackles of the" …

This article explores recent developments in the historiography of the English East India
Company. It proposes that there has been an efflorescence of late in scholarship on the …

… The chapters by Henry Turner and Philip Stern focus on the ideas and practices of …
Stern’s chapter similarly complicates the distinctions between public good and private gain, …

The Biblical Ḥerem: A Window in Israel’s Religious Experience Page 1 The Biblical Herem
Stern, Philip D. Published by Brown Judaic Studies Stern, Philip D. The Biblical Herem: A …

This study compares the reactions towards shock advertising in for‐profit (FP) and not‐for‐profit
(NFP) organizations. Although the use of shocking advertisements is a growing …

This paper reports findings from a study into how marketing academics and MBA students
view segmentation. The research indicates that both respondent groups view segmentation as …

Little is known about customer loyalty to brands over many dozens or even hundreds of
purchases. In this paper we describe, and seek to explain, such patterns of loyalty in two very …

Random Positioning Machines (RPMs) are widely used as tools to simulate microgravity on
ground. They consist of two gimbal mounted frames, which constantly rotate biological …

The Dirichlet is one of the most important theoretical achievements of marketing science. It
provides insights into the distribution of consumer loyalties and is used widely in industry for …