Optimizing market segmentation for a global mobile phone provider for both targeting and insight

M O'Regan, K Ashok… - Journal of …, 2011 - journalofadvertisingresearch.com
This paper describes a complex 5-country segmentation of the mobile telephony market on
behalf of Mts, a leading global mobile phone provider. Mts wanted the segmentation to …

Vectorial electron injection into transparent semiconductor membranes and electric field effects on the dynamics of light-induced charge separation

B O'regan, J Moser, M Anderson… - Journal of Physical …, 1990 - ACS Publications
Transparent titanium dioxide membranes (thickness 2, 7 pm) were prepared by sintering of 8-nm
colloidal anatase particles on a conducting glass support. The dynamics of charge …

[CITATION][C] Media neutral planning—a new role for marketing databases?

M O'Regan - Journal of Database Marketing & Customer Strategy …, 2003 - Springer
Test and control experiments to determine return on investment. communications they were
sent, are aggregated up to a number of geodemographically defined segments. Use of …

[BOOK][B] Gnostic return in modernity

C O'regan - 2001 - books.google.com
… Furthermore, in the final volume I will show that in some postmodernist discourses, for
example that of Marc C. Taylor, there exists a commitment to a Gnostic narrative form even in the …

Machine learning of three-dimensional right ventricular motion enables outcome prediction in pulmonary hypertension: a cardiac MR imaging study

…, D Rueckert, SA Cook, MR Wilkins, DP O'Regan - Radiology, 2017 - pubs.rsna.org
Purpose To determine if patient survival and mechanisms of right ventricular failure in
pulmonary hypertension could be predicted by using supervised machine learning of three-…

[HTML][HTML] The dynamics of methylammonium ions in hybrid organic–inorganic perovskite solar cells

…, CH Law, X Li, F Foglia, A Walsh, BC O'regan… - Nature …, 2015 - nature.com
Methylammonium lead iodide perovskite can make high-efficiency solar cells, which also show
an unexplained photocurrent hysteresis dependent on the device-poling history. Here we …

Multiple Regulatory Pathways Associated with High-Level Ciprofloxacin and Multidrug Resistance in Salmonella enterica Serovar Enteritidis: Involvement of ramA …

E O'Regan, T Quinn, JM Pages… - Antimicrobial agents …, 2009 - Am Soc Microbiol
Mechanisms of antibiotic resistance were examined in nalidixic acid-resistant Salmonella
enterica serovar Enteritidis field isolates displaying decreased susceptibility to ciprofloxacin …

[PDF][PDF] Hypermobility in backpacker lifestyles: the emergence of the internet café.

M O'Regan - 2008 - academia.edu
Mobility, an inherent quality of globalization, is characterized by movement and is arguably
an integral part of modern travel. A particular category of mobility can be associated with the …

[BOOK][B] Rating the audience: The business of media

M Balnaves, T O'Regan, B Goldsmith - 2011 - library.oapen.org
… Balnaves and ORegan pay particular attention to the tension between audience members’
… does not reduce the amount of programming available to ORegan). Since it is not possible to …

Cinema cities, media cities: the contemporary international studio complex

B Goldsmith, T O'Regan - 2003 - eprints.qut.edu.au
This report, written for the Australian Film Commission (now Screen Australia) is the first
major study of the development and role of studio complexes in the spread of film production …