[BOOK][B] Industrial buying behavior: The personal dynamics of the decision-maker
LG Chiagouris - 1991 - search.proquest.com
… Larry G. Chiagouris … My father, George Chiagouris, inspired a genuine intellectual
curiosity about the world around us. Finally and most importantly, I vant to thank my …
curiosity about the world around us. Finally and most importantly, I vant to thank my …
At 50, the Journal Looks Back… and Ahead
D West, L GEORGE, G Precourt - Journal of …, 2011 - journalofadvertisingresearch.com
EDITORIAL advertising. The topics also reflect the evolution of marketing services and tactics.
To anchor each contribution to a spot in marketing-research history, readers will find an …
To anchor each contribution to a spot in marketing-research history, readers will find an …
Perceptions of quality of higher education: An exploratory study of high school guidance counselors
RE Plank, L Chiagouris - Journal of Marketing for higher Education, 1997 - Taylor & Francis
Perceptions of the quality of higher education are thought to have considerable impact on
the decision making process to attend higher education institutions. High school guidance …
the decision making process to attend higher education institutions. High school guidance …
Beauty is in the eye of the tech manager: How technology orientation and interactive-media knowledge can drive (or stall) change
L Chiagouris, V Lala - Journal of …, 2009 - journalofadvertisingresearch.com
Traditional media tools often are criticized for the waste of targeting noncustomers. Although
marketing managers are aware of the potential for waste in the use of traditional media, …
marketing managers are aware of the potential for waste in the use of traditional media, …
An evaluation of the effectiveness of internet advertising tools
L Chiagouris, I Mohr - Journal of Internet Commerce, 2004 - Taylor & Francis
This study explores a wide variety of Internet advertising tools. It presents an assessment of
the persuasive impact of Internet advertising tools based on the perceptions of senior …
the persuasive impact of Internet advertising tools based on the perceptions of senior …
[PDF][PDF] “Banner Blindness” in Relation to Motivational Reactivity and Emotional Expression in Banner Advertisements
G Provotorov - 2019 - digitalcommons.pace.edu
Online banner advertising has been steadily growing in the United States over many years.
But to what extent do people pay attention to them or find them to be appealing? The …
But to what extent do people pay attention to them or find them to be appealing? The …
[PDF][PDF] Doctoral Programs in Business, Public, and International Business Administration March 1998
HPC Catalogs, NSUC Catalogs - nsuworks.nova.edu
Thank you for your interest in Nova Southeastern University's docwrai programs in business
and public administration. Since 1972, NSU's School of Business and Entrepreneurship (…
and public administration. Since 1972, NSU's School of Business and Entrepreneurship (…
[BOOK][B] Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference
K Kubacki - 2014 - books.google.com
Founded in 1971, the Academy of Marketing Science is an international organization
dedicated to promoting timely explorations of phenomena related to the science of marketing in …
dedicated to promoting timely explorations of phenomena related to the science of marketing in …
[CITATION][C] Maintenance of task performance and goal assignment
LG Chiagouris - 1977 - Bernard M. Baruch College