Attention to banner ads and their effectiveness: An eye-tracking approach

JW Lee, JH Ahn - International Journal of Electronic Commerce, 2012 - Taylor & Francis
As with all forms of advertising, exposure is a necessary prerequisite for Internet banner ad
effectiveness. However, exposure does not guarantee a user's attention, an issue especially …

LARP4 mRNA codon-tRNA match contributes to LARP4 activity for ribosomal protein mRNA poly(A) tail length protection

…, AG Arimbasseri, JR Iben, S Gaidamakov, J Lee… - Elife, 2017 - elifesciences.org
10.7554/eLife.28889.001 Messenger RNA function is controlled by the 3' poly(A) tail (PAT)
and poly(A)-binding protein (PABP). La-related protein-4 (LARP4) binds poly(A) and PABP. …

Positive side effects of in-app reward advertising: free items boost sales: a focus on sampling effects

J Lee, DH Shin - Journal of Advertising Research, 2017 - journalofadvertisingresearch.com
Giving free game items to mobile users through in-app reward advertisements could
generate a sampling effect and increase the probability of users making in-app purchases. By …

La-related protein 4 binds poly (A), interacts with the poly (A)-binding protein MLLE domain via a variant PAM2w motif, and can promote mRNA stability

R Yang, SA Gaidamakov, J Xie, J Lee… - … and cellular biology, 2011 - Taylor & Francis
The conserved RNA binding protein La recognizes UUU-3′OH on its small nuclear RNA
ligands and stabilizes them against 3′-end-mediated decay. We report that newly described …

Risk factors for Kawasaki disease-associated coronary abnormalities differ depending on age

…, GY Jang, JH Lee, KC Lee, CS Son, JW Lee - European journal of …, 2009 - Springer
Introduction The clinical manifestations and risk factors for developing coronary artery
abnormalities (CAA) in Kawasaki disease (KD) might differ depending on age. Materials and …

miR-27a is a negative regulator of adipocyte differentiation via suppressing PPARγ expression

…, HW Lee, YH Son, GY Lee, JW Lee, YS Lee… - Biochemical and …, 2010 - Elsevier
microRNAs (miRNAs) are non-coding small RNAs regulating gene expression, cell growth,
and differentiation. Although several miRNAs have been implicated in cell growth and …

Berberine suppresses proinflammatory responses through AMPK activation in macrophages

HW Jeong, KC Hsu, JW Lee, M Ham… - American Journal …, 2009 - journals.physiology.org
Berberine (BBR) has been shown to improve several metabolic disorders, such as obesity,
type 2 diabetes, and dyslipidemia, by stimulating AMP-activated protein kinase (AMPK). …

Predictive risk factors for coronary artery abnormalities in Kawasaki disease

…, BM Choi, JH Lee, KC Lee, CS Son, JW Lee - European journal of …, 2007 - Springer
Clinical characteristics to predict the development of coronary artery abnormalities (CAA) in
Kawasaki disease (KD) were assessed by reviewing medical records of patients diagnosed …

The effect of repetition in Internet banner ads and the moderating role of animation

J Lee, JH Ahn, B Park - Computers in human behavior, 2015 - Elsevier
Many advertising repetition studies have demonstrated wear-out effects, and found several
moderating variables. In the context of Internet banner ads, this study examines the effects of …

A pluralist conceptualization of scholarly impact in management education: Students as stakeholders

…, N Alabduljader, JR Bailey, J Lee - … Learning & Education, 2019 - journals.aom.org
Scholarly impact is typically conceptualized and measured as an internal exchange that
occurs among researchers in the form of citations in journal articles. We offer an expanded …