Many previous studies investigate altruism's influence on sustainable behaviors, yet few
studies examine the more foundational relation between religion and sustainable consumption-…

Religion is a topic that businesses often ignore, in spite of 70% of the world being religious.
Many do not realize (or resist) the idea that religion is a key contributor to a consumer’s core …

Although extensive research has explored aspects of sustainable consumption, such as
specific sustainable behaviors and motivations for participating in sustainable activities, little …

This research explores the macro-level influences of religion on the marketplace by showing
how religion influences beliefs of dominion and stewardship, which subsequently influence …

Special food consumption is on the rise–whether it be diet-minded foods (eg, gluten-free, fat-free,
sugar-free foods) or sustainably-minded foods (eg, natural or organic foods). However, …

Numerous studies have focused on how consumers evaluate the sustainability of products.
However, researchers need more understanding about how consumer values and consumer …

Trust is a critical component of marketing for both brands and consumers. Competing theories
suggest that high-religiosity consumers could be either more or less trusting of marketing. …

Primes are pervasive in marketing. Despite frequent use in practice, there has yet to be a
framework to categorize priming techniques that is inclusive of measurement challenges and …

Although prior research has explored religion, sustainable consumption, and subjective well‐being
as isolated constructs, research has yet to explore the relations among these …

Religion is a key source of core values and one of the most deeply psychological
experiences; however, prior research has often inadequately measured religion's influence on …