A status report on podcast advertising
DM Haygood - Journal of Advertising Research, 2007 - journalofadvertisingresearch.com
Podcasting has begun to capture the public's imagination. Content creators are now providing
a growing stream of intriguing and diverse content for downloading on MP3 players or …
a growing stream of intriguing and diverse content for downloading on MP3 players or …
Getting the job in advertising: Hiring decision makers' perceived value of student-run communications agency experience for recent graduates
DM Haygood, H Vincent, L Bush - Journal of Advertising …, 2019 - journals.sagepub.com
Student-run communications agencies on university campuses provide the opportunity for
communications students to apply classroom learning to real client projects with actual …
communications students to apply classroom learning to real client projects with actual …
Hard sell or soft sell? The advertising philosophies and professional relationship of Rosser Reeves and David Ogilvy
DM Haygood - American Journalism, 2016 - Taylor & Francis
Rosser Reeves and David Ogilvy practiced advertising during perhaps the industry's most
intriguing era when a debate took place over how best to create effective advertising for the …
intriguing era when a debate took place over how best to create effective advertising for the …
Change: How young voters interpreted the messages sent during the 2008 presidential election season
Change became the mantra of the 2008 presidential campaign. During the primaries, Senators
Clinton, McCain and Obama, as well as Governor Huckabee, all used the idea of change …
Clinton, McCain and Obama, as well as Governor Huckabee, all used the idea of change …
Inhaling and accelerating: tobacco motor sports sponsorship in televised automobile races, 2000-2002.
M Morrison, DM Haygood… - Sport Marketing …, 2006 - search.ebscohost.com
This paper investigates auto racing sponsorships by cigarette manufacturers from 2000-2002
and builds on earlier work which found that by using event sponsorships tobacco …
and builds on earlier work which found that by using event sponsorships tobacco …
The big ad bang on blogs: an analysis of the advertising landscape on the blogosphere
DM Haygood, C Imfeld - American Academy of Advertising …, 2006 - search.proquest.com
Is it possible to imagine a medium in which a new media vehicle is created every 7.4 seconds?
Perhaps it is difficult to imagine, but it is true. According to Technorati, a search engine …
Perhaps it is difficult to imagine, but it is true. According to Technorati, a search engine …
Madame's American Adventures: US News Magazines' Coverage of Madame Chiang Kai-shek's 1943, 1944-45, and 1948 visits to the United States
DM Haygood, GW Scott - Media History, 2023 - Taylor & Francis
Henry Luce’s many critics accused him of using his Time Inc. media to advocate for Chinese
General Chiang Kai-shek and his Nationalist party during the pre-war, World War II, and post…
General Chiang Kai-shek and his Nationalist party during the pre-war, World War II, and post…
Henry Luce's American & Chinese Century: An Analysis of US News Magazines' Coverage of General Chiang Kai-shek from 1936 to 1949
DM Haygood, GW Scott - American Journalism, 2021 - Taylor & Francis
Time magazine founder and publisher Henry Luce was accused by scholars and critics of
using his media empire to support and promote General Chiang Kai-shek and his ruling …
using his media empire to support and promote General Chiang Kai-shek and his ruling …
[PDF][PDF] The Power of Political Boycott in Online Communities and Blogs: Exploring Online Political Debaters on the Korean Government's Beef Trade Policies with the …
JH Park, DM Haygood, HJ Yun - Online Journal of Communication and …, 2014 - ojcmt.net
The research examines Korean political online communities‟ attempts to influence media
content by conducting an advertising boycott against advertisers who placed advertising in …
content by conducting an advertising boycott against advertisers who placed advertising in …
Patellamide A and C biosynthesis by a microcin-like pathway in Prochloron didemni, the cyanobacterial symbiont of Lissoclinum patella
Prochloron spp. are obligate cyanobacterial symbionts of many didemnid family ascidians. It
has been proposed that the cyclic peptides of the patellamide class found in didemnid …
has been proposed that the cyclic peptides of the patellamide class found in didemnid …