RT Journal Article
SR Electronic
T1 A Legacy of Breakthrough Research And Respect for Tradition
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 199
OP 200
DO 10.2501/JAR-2022-020
VO 62
IS 3
A1 Scott McDonald
YR 2022
UL http://www.journalofadvertisingresearch.com/content/62/3/199.abstract
AB