PT - JOURNAL ARTICLE AU - John B. Ford TI - Broadened <em>JAR</em> Focus to Support Advertising Practitioners and Scholars AID - 10.2501/JAR-2021-018 DP - 2021 Dec 01 TA - Journal of Advertising Research PG - 363--364 VI - 61 IP - 4 4099 - http://www.journalofadvertisingresearch.com/content/61/4/363.short 4100 - http://www.journalofadvertisingresearch.com/content/61/4/363.full SO - J Advert Res2021 Dec 01; 61