PT  - JOURNAL ARTICLE
AU  - John B. Ford
TI  - New Advances in Advertising Research
AID  - 10.2501/JAR-2021-003
DP  - 2021 Mar 01
TA  - Journal of Advertising Research
PG  - 1--2
VI  - 61
IP  - 1
4099  - http://www.journalofadvertisingresearch.com/content/61/1/1.short
4100  - http://www.journalofadvertisingresearch.com/content/61/1/1.full
SO  - J Advert Res2021 Mar 01; 61