RT Journal Article SR Electronic T1 Cultivating Appreciation Of Hedonic Products JF Journal of Advertising Research JO J Advert Res FD WARC SP 263 OP 267 DO 10.2501/JAR-2019-033 VO 59 IS 3 A1 Latour, Kathryn A. YR 2019 UL http://www.journalofadvertisingresearch.com/content/59/3/263.abstract AB