RT Journal Article SR Electronic T1 What Do We Know About Digital Attribution? JF Journal of Advertising Research JO J Advert Res FD WARC SP 383 OP 384 DO 10.2501/JAR-2018-044 VO 58 IS 4 A1 John B. Ford YR 2018 UL http://www.journalofadvertisingresearch.com/content/58/4/383.abstract AB