PT  - JOURNAL ARTICLE
AU  - John B. Ford
TI  - What Do We Know About Digital Attribution?
AID  - 10.2501/JAR-2018-044
DP  - 2018 Dec 01
TA  - Journal of Advertising Research
PG  - 383--384
VI  - 58
IP  - 4
4099  - http://www.journalofadvertisingresearch.com/content/58/4/383.short
4100  - http://www.journalofadvertisingresearch.com/content/58/4/383.full
SO  - J Advert Res2018 Dec 01; 58