RT Journal Article
SR Electronic
T1 Mobile Technology and Its Impact On the Consumer Decision-Making Journey
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 12
OP 15
DO 10.2501/JAR-2017-058
VO 58
IS 1
A1 Muzellec, Laurent
A1 O'Raghallaigh, Eamonn
YR 2018
UL http://www.journalofadvertisingresearch.com/content/58/1/12.abstract
AB