RT Journal Article
SR Electronic
T1 The Rise of the Digital Omnivore
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 115
OP 119
DO 10.2501/JAR-55-2-115-119
VO 55
IS 2
A1 Gian M. Fulgoni
YR 2015
UL http://www.journalofadvertisingresearch.com/content/55/2/115.abstract
AB