PT  - JOURNAL ARTICLE
AU  - Todd Powers
TI  - Change is the New Constant
AID  - 10.2501/S0021849910091543
DP  - 2010 Dec 01
TA  - Journal of Advertising Research
PG  - 351--351
VI  - 50
IP  - 4
4099  - http://www.journalofadvertisingresearch.com/content/50/4/351.short
4100  - http://www.journalofadvertisingresearch.com/content/50/4/351.full
SO  - J Advert Res2010 Dec 01; 50