PT - JOURNAL ARTICLE AU - Ruth Wooden TI - The Advertising Discipline and Social Change AID - 10.2501/S0021849908080033 DP - 2008 Mar 01 TA - Journal of Advertising Research PG - 10--12 VI - 48 IP - 1 4099 - http://www.journalofadvertisingresearch.com/content/48/1/10.short 4100 - http://www.journalofadvertisingresearch.com/content/48/1/10.full SO - J Advert Res2008 Mar 01; 48