PT  - JOURNAL ARTICLE
AU  - Marissa Sison
TI  - Editorial: Simplicity from Complexity
AID  - 10.2501/S0021849907070250
DP  - 2007 Sep 01
TA  - Journal of Advertising Research
PG  - 213--214
VI  - 47
IP  - 3
4099  - http://www.journalofadvertisingresearch.com/content/47/3/213.short
4100  - http://www.journalofadvertisingresearch.com/content/47/3/213.full
SO  - J Advert Res2007 Sep 01; 47