RT Journal Article
SR Electronic
T1 Editorial: Up Close and Personal: The Value of Ethnography
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 245
OP 245
DO 10.2501/S0021849906060272
VO 46
IS 3
A1 Plummer, Joseph T.
YR 2006
UL http://www.journalofadvertisingresearch.com/content/46/3/245.abstract
AB