RT Journal Article SR Electronic T1 Editorial: Co-Creating Our Future JF Journal of Advertising Research JO J Advert Res FD WARC SP 145 OP 145 DO 10.2501/S0021849906060235 VO 46 IS 2 A1 Bob Woodard YR 2006 UL http://www.journalofadvertisingresearch.com/content/46/2/145.abstract AB