Development and validation of the active empathetic listening scale

T Drollinger, LB Comer… - Psychology & …, 2006 - Wiley Online Library
This article presents a scale to measure active empathetic listening (AEL) of salespeople.
AEL is defined as a form of listening practiced by salespeople in which traditional active …

Active empathetic listening and selling success: A conceptual framework

LB Comer, T Drollinger - Journal of Personal Selling & Sales …, 1999 - Taylor & Francis
… The active listener might say, ''What is it that you don't like about the color?" and then add,
"Is there anything else about the car that you don't like?" The active empathetic listener might …

Salesperson's listening ability as an antecedent to relationship selling

T Drollinger, L B. Comer - Journal of Business & Industrial Marketing, 2013 - emerald.com
… Tanya Drollinger is the corresponding author and can be contacted at: tanya.drollinger@uleth.ca
Dr Lucette B. Comer has a MBA and PhD from the University of Maryland, and is …

Charity appeals using celebrity endorsers: Celebrity attributes most predictive of audience donation intentions

W Wymer, T Drollinger - Voluntas: international journal of voluntary and …, 2015 - Springer
… We calculate a t statistic for the difference in path coefficients between the groups, using
our … Finally, we calculate the p values to determine the significance levels of the t statistics. …

Endorsement practice: How agencies select spokespeople

BZ Erdogan, T Drollinger - Journal of …, 2008 - journalofadvertisingresearch.com
… In order to test H1, independent sample t-tests were used. The difference was statistically
significant at the 0.004 level with a t value of 2.947. The findings supported the notion that …

Using active empathetic listening to build relationships with major-gift donors

T Drollinger - Journal of Nonprofit & Public Sector Marketing, 2018 - Taylor & Francis
… the speaker’s words (Comer & Drollinger, Citation1999). On the lowest level, the listener
pays little attention to the words and doesn’t take in information from nonverbal cues or feeling …

A theoretical examination of giving and volunteering utilizing resource exchange theory

T Drollinger - Journal of Nonprofit & Public Sector Marketing, 2010 - Taylor & Francis
… Many times donors don't know what to expect from their volunteer efforts or donation until
they realize they didn't receive a thank you or a tax receipt. However, preserving a long-term …

Looking inside the “glass walls”: The case of women on the industrial sales force

LB Comer, T Drollinger - Equal Opportunities International, 1997 - emerald.com
For the past several decades women have been moving into the United States workforce in
greater numbers and they have been gaining access to the types of jobs that were, …

Death and disgrace insurance for celebrity endorsers: A luxury or necessity?

BZ Erdogan, T Drollinger - Journal of Current Issues & Research in …, 2008 - Taylor & Francis
… In fact, an independent samples t-test was conducted on the usage of celebrity endorsers
and it was found that large agencies indeed were more likely to utilize celebrity campaigns (t=…

Store within a store: Matched versus mismatched image perceptions

A Banerjee, T Drollinger - Journal of Retailing and Consumer Services, 2017 - Elsevier
… However, Target ended the relationship later because the initiative didn’t generate much
excitement among shoppers. In both cases consumer responses were poor and the SIS …