Although viral marketing has garnered a great deal of attention in the trade press, almost
nothing is known about the motivations, attitudes, and behaviors of the people (those sending …

The present study examines the interrelationships among antecedents and consequences
of privacy concerns. The results indicate, among other things, that a consumer's attitude …

Given the explosion of research in the past decade that has examined the Aad‐Ab‐PI
relationship using adult subjects, one would expect to see an almost parallel stream of research …

… His research interests include direct response TV advertising, the impact of direct marketing
on consumers' privacy, and advertising effects on consumer behavior JOSEPH E PHELPS is …

A baseline finite element model was developed for bridge management and calibration using
nondestructive test data. The model calibration technique was evaluated on the Vernon …

… Phelps holds the Reese Phifer Professorship in the Advertising and Public Relations
Department at The University of … Phelps has published in a variety of marketing and advertising …

Hindered barrier function has been implicated in the initiation and progression of
atherosclerosis, a disease of focal nature associated with altered hemodynamics. In this study, …

The morphological and functional status of organs, tissues, and cells can be assessed by
evaluating their electrical impedance. Fluid shear stress regulates the morphology and …

This article puts forth a framework for understanding critical consumer information privacy
issues in direct and interactive marketing that consists of three broad dimensions: (1) multiple …

Steady-state diffuse reflection spectroscopy is a well-studied optical technique that can provide
a noninvasive and quantitative method for characterizing the absorption and scattering …