The ecological fallacy, the drawing of inferences about individuals based on aggregate
level data, was discovered over 50 years ago but is still present in a surprising number of …

Research on improved direct mail targeting has focused primarily on the segmenting of
house/customer lists. However, continued expansion of the customer file requires acquisition of …

This article considers the use of an experimental design for studying the impact of various
factors on response rate in a direct mail application. First we show why factorial designs are …

Degree: DBA DegreeYear: 1989 Institute: Boston University List segmentation refers to the
set of techniques used by direct mail marketers for selecting the best sub-set of an available …

Suppliers of financial planning services are chal- lenged by the problems of understanding
the needs of the market- place and tailoring their products and marketing efforts to fit the …

… Author: Thomas L. Magliozzi … We're paying almost a thousand bucks for an empty box
with a motor and a compressor that Thomas Edison could have made in his garage 100 …

… wiCe award for excellence In teaching THOMAS L MAGLIOZZI recentlyjoined the Suffolk
Univers::y faculxy after reaching a1 Bosrcn Universiry for ten yezrs while earning his Doc:orare […

Here we focus on the problem of how to fold/deploy an origami structure. We consider
origami tessellations which can pass from one shape to another through a continuum of …

… l u e = 100 m a x I m p o r t a n c e v a l u e 1 N u s e r s ∑ j = 1 N u s e r s I m p o r t a n c e v a
l … crop type (Triticum durum L., Zea mays L., and Medicago sativa L.) and farm management. …

Butterfly communities can be modified by the activities of large mammals. The wild boar (Sus
scrofa) is one of the most common mammals in Europe and has notably expanded its …