User profiles for Sarah Lord Ferguson

Sarah Lord Ferguson

PhD Candidate, Simon Fraser University
Verified email at sfu.ca
Cited by 420

The relationship between fake news and advertising: Brand management in the era of programmatic advertising and prolific falsehood

AJ Mills, C Pitt, SL Ferguson - Journal of …, 2019 - journalofadvertisingresearch.com
Conspiracy theories, hoaxes, urban myths, and deceptive stories are certainly nothing new.
What has changed, however, is the ability to disguise these theories and stories as “news,” …

The brand personality dimensions of business-to-business firms: a content analysis of employer reviews on social media

J Robertson, S Lord Ferguson, T Eriksson… - Journal of Business-to …, 2019 - Taylor & Francis
Purpose: The purpose of this paper is to explore the brand personalities that employees are
creating of their employer brands, in particular business-to-business (B-to-B) brands, when …

Strategies for creating value through individual and collective customer experiences

K Heinonen, C Campbell, SL Ferguson - Business Horizons, 2019 - Elsevier
Despite tremendous interest in how online communities create value, existing research
tends to focus on limited means through which such value is generated. In this article, we …

A false image of health: how fake news and pseudo-facts spread in the health and beauty industry

…, M Montecchi, S Lord Ferguson - Journal of Product & Brand …, 2020 - emerald.com
Purpose Diffusion of fake news and pseudo-facts is becoming increasingly fast-paced and
widespread, making it more difficult for the general public to separate reliable information …

Caught in a vicious cycle? Student perceptions of academic dishonesty in the business classroom

SL Ferguson, A Flostrand, J Lam, L Pitt - The International Journal of …, 2022 - Elsevier
Academic dishonesty (AD) continues to threaten the integrity of post-secondary institutions
around the world with new scandals publicized every year. While AD has received …

Understanding micro-level resilience enactment of everyday entrepreneurs under threat

…, J Kietzmann, ST Lord Ferguson - Journal of Small …, 2022 - Taylor & Francis
Differences in independent retail small business entrepreneurs’ COVID-19 resilience
enactment are investigated using a qualitative retroductive analytic approach. We observed that …

Entrepreneurial marketing and hybrid entrepreneurship: the case of JM Reid Bamboo Rods

CC Ferreira, S Lord Ferguson, LF Pitt - Journal of Marketing …, 2019 - Taylor & Francis
Through the presentation of the case of James Reid, a hybrid entrepreneur that transitioned
towards full-time entrepreneurship, this paper discusses a number of entrepreneurial …

This place is full of it: Towards an organizational bullshit perception scale

…, I McCarthy, L Pitt, S Lord Ferguson - Psychological …, 2022 - journals.sagepub.com
This study evaluated the psychometric properties of the Organizational Bullshit Perception
Scale (OBPS) using two samples of employees of organizations in various sectors. The scale …

Canadian physiotherapists integrate virtual care during the COVID-19 pandemic

AM Ezzat, JF Esculier, SL Ferguson… - Physiotherapy …, 2022 - utpjournals.press
Purpose: To examine Canadian physiotherapists’ experiences in adapting their delivery of
patient care during the COVID-19 pandemic. We examine the level of strain on the profession …

Is the End of the Pandemic the End of Telerehabilitation?

S Lord Ferguson - Physical therapy, 2022 - academic.oup.com
Telerehabilitation (TR), the delivery of rehabilitation services remotely by means of
telecommunications technologies, emerged more than 30 years ago but was largely underutilized …