Television attitudes and TV types of African-Americans, Latinos, and Caucasians

TC Albert, RD Jacobs - Journal of …, 2008 - journalofadvertisingresearch.com
The growing influence of ethnic minorities and convergence of television with other communication
technologies raises an important issue: are ethnic viewers different in their television …

Cable television subscribers: A comparison of complainers and noncomplainers

RD Jacobs - Journal of Media Economics, 1996 - Taylor & Francis
Cable subscriber complaining behavior and selected factors that distinguish complainers and
noncomplainers were examined. A group of 338 cable subscribers was randomly selected …

[PDF][PDF] The Role of Advertising Agencies in Radio's Evolution as a Commercial Medium: Comparing the US and UK

RD Jacobs - Proceedings of the Conference on Historical …, 2003 - ojs.library.carleton.ca
When radio broadcasting arrived in the United States and United Kingdom in the 1920s,
advertising agencies were full-service organizations planning complete advertising campaigns, …

Advertising Agencies and the Adoption of Radio: A Diffusion of Innovations Perspective

RD Jacobs - Proceedings of the Conference on Historical …, 2011 - ojs.library.carleton.ca
Purpose–In the 1920s radio broadcasters presented advertising agencies with a new
advertising medium. Many advertising and media historians have concluded that advertising …

[PDF][PDF] Marketing a New Medium: The False Starts and Misfits of Videotex and Online Services

RD Jacobs - Proceedings of the Conference on Historical …, 2005 - ojs.library.carleton.ca
When videotex was first introduced in the 1970s France's government supported Teletel
service emerged as the model for consumer acceptance and commercial success. Conversely, …

[PDF][PDF] Ad Agency Lost: The Rediscovery of Compton Advertising

RD Jacobs - Proceedings of the Conference on Historical …, 2007 - ojs.library.carleton.ca
The past quarter century has seen Madison Avenue transformed by domestic and international
mergers and acquisitions. Venerable agencies that for decades led the industry and …

The Cable and Satellite Television Industries

RD Jacobs - Journalism and Mass Communication Quarterly, 1998 - search.proquest.com
Jacobs reviews "The Cable and Satellite Television Industries" by Patrick R. Parsons and
Robert M. Frieden. …

[BOOK][B] College students and AIDS: a correlational survey of message discrimination and involvement effects on knowledge and behavior change

RD Jacobs - 1990 - search.proquest.com
The AIDS epidemic has become a significant threat to the health and well-being of Americans.
A disease for which there is no known cure, AIDS can be spread through sexual contact, …

Unequal organizations or unequal attainments? An empirical comparison of sectoral and individualistic explanations for aggregate inequality

D Jacobs - American Sociological Review, 1985 - JSTOR
… Because this indicator was the only political variable that was significant in a previous
analysis of state income distributions (Jacobs, 1982), it will also be controlled in this study. The …

Monitoring adolescent gambling in Minnesota

KC Winters, RD Stinchfield, LG Kim - Journal of gambling studies, 1995 - Springer
… Furthermore, Jacobs has predicted that as specific games … From a scientific standpoint, it
is unlikely that Jacobs' … permits an opportunity to naturalistically test Jacobs' prediction. In the …