Is the Multi-Platform Whole More Powerful Than Its Separate Parts?: Measuring the Sales Effects of Cross-Media Advertising

…, Y El Ouarzazi, N Haddad - Journal of …, 2013 - journalofadvertisingresearch.com
Cross-media campaigns are becoming a norm, yet there is a lack of knowledge on how they
impact sales. This paper documents the sales response to cross-media campaigns and …

Ultrasound thrombolysis for the treatment of thrombotic occlusion of degenerated saphenous vein grafts

TA Fischell, N Haddad, S Baskerville… - Catheterization and …, 2000 - Wiley Online Library
Despite improvements in catheter‐based revascularization outcomes, coronary interventionalists
face difficult challenges in the treatment of the thrombus‐laden coronary lesion. In this …

[BOOK][B] The kinetics and mechanisms of chlorine atom reactions with chlorotoluenes and fluorotoluenes

N Haddad - 2013 - search.proquest.com
Gas chromatography and the relative rate method were used to measure the rate constants
for the reaction of chlorine atoms with chlorotoluene and fluorotoluene isomers at 298 K and …

Characterizing Subpopulations with Better Response to Treatment Using Observational Data–an Epilepsy Case Study

…, Y Goldschmidt, S Borghs, J Chan, N Haddad… - bioRxiv, 2018 - biorxiv.org
Electronic health records and health insurance claims, providing observational data on
millions of patients, offer great opportunities, and challenges, for population health studies. The …

[PDF][PDF] _| _Original Contribution i Carotid Artery Stenting in a Community Hospital: A Success Story

G Dalloul, D Feldman, N Haddad, SKA Jain… - J Invasive …, 2013 - researchgate.net
Background. Carotid endarterectomy (CEA) is an effective procedure for reducing the risk of
stroke in patients with carotid artery atherosclerosis. The evolution of carotid artery stenting (…

Impact of ABO and Rhesus blood groups on COVID‐19 susceptibility and severity: A case‐control study

A Kerbage, SF Haddad, L Nasr… - Journal of Medical …, 2022 - Wiley Online Library
Early evidence from China suggested that blood groups may be involved in susceptibility to
COVID‐19. Several subsequent studies reported controversial results. We conducted a …

[PDF][PDF] MANAGEMENT SLANT

Y El Ouarzazi, N Haddad - researchgate.net
Cross-media campaigns are becoming a norm for brand advertising, yet there is a lack of
knowledge on how to best use them to maximize sales response. The aim of this paper is …

Impact of Using Phase Change Materials with Different Wall Orientations in a Classroom Building Under a Warm Temperate Climate

MAN Haddad, H Semmari, K Imessad… - … on Sustainability in …, 2022 - Springer
In this paper, the effect of the integration of Phase Change Material panels for summer
thermal comfort and cooling demand of a classroom under warm temperate climate was …

[HTML][HTML] Urban heat island: Causes, consequences, and mitigation measures with emphasis on reflective and permeable pavements

S Vujovic, B Haddad, H Karaky, N Sebaibi, M Boutouil - CivilEng, 2021 - mdpi.com
Economic and social development of urban and rural areas continues in parallel with the
increase of the human population, especially in developing countries, which leads to sustained …

[CITATION][C] Anomalous origin of the RCA from the proximal LAD and a single coronary artery anomaly: two case reports of two rare coronary anomalies.

R Hourani, N Haddad, M Zughaib - The Journal of Invasive …, 2009 - europepmc.org
Anomalous origin of the RCA from the proximal LAD and a single coronary artery anomaly:
two case reports of two rare coronary anomalies. - Abstract - Europe PMC Sign in | Create an …