This paper contributes to the package design research by proposing and verifying process-based
framework that explain how various package features affect customers visual attention. …

Purpose – Despite the changing conditions worldwide, some global luxury brands have
attained strong performance levels, and perhaps it is their globalness that keeps them resilient. …

Existing literature compares neuromarketing and traditional methods, making the questionable
assumption that these are monolithic measurement alternatives all serving the same, …

The literature in economic psychology and quality-of-life studies alludes to a negative
relationship between materialism and life satisfaction. In contrast, the macroeconomic literature …

Purpose The purpose of this paper is to disentangle the effect of life equilibrium on organic
food purchase intentions through a consideration of the evaluation of intrinsic and extrinsic …

The purpose of this paper is to advance the theory and contribute to the practice of luxury
perfumes’ shelf management by decoding the relationship between attention on the shelf, …

With this paper the authors aim not only to investigate the lifestyle specifics of the Western
Balkan market, but also to define common lifestyle segments for the entire region. The …

In this study, we empirically analyse intentions to emigrate from Bosnia and Herzegovina (BiH),
focusingon individual, household, regional and socio-economic determinants, including …

This is the revised and expanded version of the first edition, this time in English. The reason
for the English edition lies in the fact that more and more institutions, especially for university …

This paper focuses on gathering information regarding the importance of the university
image for students and its influence on student satisfaction, loyalty and enrollment intentions. …