Using survey methodology and telephone interviews, this exploratory study proposes a
framework for nonprofit leaders to promote accountability in their organizations, an important …

With the knowledge that information and communication technology (ICT) has brought about
significant changes in the structure and functioning of businesses, this research provides …

Purpose – The purpose of this study is to explore the intersection between managers'
learning strategies and their organizational leadership practices in a nonprofit context. Design/…

Examines advertisers’ use of gender in food advertising to children. Previous studies of gender
preference in children’s advertising suggest gender bias exists. Food products are most …

This study examined children's recall and recognition of ad content contained in the audio
and video modalities of television commercials. An experiment was conducted with first and …

In our increasingly diverse society, children are deeply engaged in television viewing and
their consumption of television programming varies by ethnicity. Ethnic portrayal in children's …

In today's competitive environment for museums, greater focus on services marketing and
delivery to visitors is being examined. Using survey methodology, this study examines the …

In many business situations, the primary focus of marketing activities can be viewed as
developing and maintaining repeat patronage or loyalty from the firm’s customer base. Due to …

Independent Living Programs continue to search for ways through which their services can
have a more positive impact on people with disabilities and can provide increased …

Thisstudy investigatesthe influence of role overload, feelings of time pressure, the
importance of convenience, and shopping enjoyment on women's attitudes toward and useof …