Despite corporate social responsibility (CSR) having become a key strategy for firms to use
in advancing on a sustainable path, the role of CSR for firm performance outcomes remains …

The main purpose of this research is to investigate the role of top management's social
capital as a microlevel origin of four specialized marketing capabilities: pricing, product …

The microlevel concept of social capital has received significant attention in management and
sociological research but has not yet been empirically associated with the development of …

Using unique data consisting of more than 16.3 million sales transactions provided by a
leading European fashion e-commerce company, this study evaluates several payment …

Even though eco-labels are a promising means to support consumers in making sustainable
choices, insights into the effectiveness of eco-labels in combination with conventional …

This study considers online-marketing and -advertising effectiveness as well as consumer-segmentation
research. Drawing from the value–attitude–behavior hierarchy, it compares …

Consumers have the choice between different payment methods when shopping. Previous
research has shown that the payment choice has a strong influence on customer behavior. …

The question who the private label prone consumer is has received a lot of attention in
research. While we so far have a good understanding of the private label shopper in the grocery …

When developing pricing strategies, it is highly important for managers to understand brand
competition resulting from price promotions within a store. To the knowledge of the authors …

This paper examines the threat of fiscal dominance for central banks with a focus on the
individual dimension. A general symptom of fiscal dominance is a feedback loop from sovereign …