User profiles for Guiohk Lee
Guiohk Lee세종대학교 Verified email at sejong.ac.kr Cited by 944 |
Effects of structural and perceptual factors on attitudes toward the website
SJ McMillan, JS Hwang, G Lee - Journal of advertising research, 2003 - cambridge.org
This study examined effects of structural and perceptual variables on attitude toward websites.
Data were collected from 311 consumers who reviewed four hotel websites. The sites …
Data were collected from 311 consumers who reviewed four hotel websites. The sites …
Corporate web sites as advertising: An analysis of function, audience, and message strategy
JS Hwang, SJ McMillan, G Lee - Journal of Interactive Advertising, 2003 - Taylor & Francis
The primary purpose of this study is to explore and explain the concept of the Web site as
corporate advertisement. Three coders analyzed 160 corporate Web sites. Corporate Web …
corporate advertisement. Three coders analyzed 160 corporate Web sites. Corporate Web …
Gender role portrayals in American and Korean advertisements
R Hovland, C McMahan, G Lee, JS Hwang, J Kim - Sex Roles, 2005 - Springer
This article reports on an examination of gender role portrayals in American and Korean
magazine advertisements that is based on the work of Erving Goffman (1979). Through a study …
magazine advertisements that is based on the work of Erving Goffman (1979). Through a study …
Gender stereotypes depicted by Western and Korean advertising models in Korean adolescent girls' magazines
K Nam, G Lee, JS Hwang - Sex Roles, 2011 - Springer
Using content analysis based on Goffman’s ( 1979 ) typology, the authors examined gender
role stereotypes in Korean fashion magazines targeting adolescent girls. Korean women …
role stereotypes in Korean fashion magazines targeting adolescent girls. Korean women …
[HTML][HTML] COVID-19 impact on hygiene practices for food safety in South Korea
AR Jung, G Lee, E Jeong - Public Health in Practice, 2022 - Elsevier
Objectives This study examined the influence of COVID-19 on the perception and behaviours
of hygiene practices for food safety in South Korea. Study design This study employed …
of hygiene practices for food safety in South Korea. Study design This study employed …
Associations between personality traits and experiential gratification in an online gaming context
We explored how personality traits are associated with experiential gratification in an online
gaming context by applying Pine and Gilmore's (1998) experience economy framework. …
gaming context by applying Pine and Gilmore's (1998) experience economy framework. …
Exploring COVID-19 research papers published on journals in the field of LIS
EJ Shin, G Lee - Journal of Librarianship and Information …, 2023 - journals.sagepub.com
As the COVID-19 pandemic prevails, research related to COVID-19 has spread beyond
medicine, health science, and biology to almost all academic fields. Library and information …
medicine, health science, and biology to almost all academic fields. Library and information …
[HTML][HTML] The changes in smoking stigmatization during the COVID-19 pandemic
AR Jung, G Lee - Public Health in Practice, 2023 - Elsevier
Objectives This study aimed to analyze the changes in smoking stigmatization in relation to
an individual's smoking status after the COVID-19 outbreak. Study design A 2 (before vs. …
an individual's smoking status after the COVID-19 outbreak. Study design A 2 (before vs. …
[HTML][HTML] A semantic network analysis of news reports on an emerging infectious disease by multidrug-resistant microorganism
K Park, G Lee, MI Choi - Journal of Digital Convergence, 2014 - koreascience.kr
The present study performed semantic network analysis of the keywords in the headlines of
newspapers to investigate the media coverage of the multidrug-resistant microorganisms (…
newspapers to investigate the media coverage of the multidrug-resistant microorganisms (…
Food risk communication and media
GO Lee - Safe Food, 2007 - koreascience.kr
치며, 이들 식품의 소비와 직접적으로 연관되게 된다. 따라서그|-신문, 잡지 등의 전통적인 대중
매제는 물론 디 이러한 식품 리스크보도의 영향은 단기적으로 특정 식품브랜○○, 지털미디어, …
매제는 물론 디 이러한 식품 리스크보도의 영향은 단기적으로 특정 식품브랜○○, 지털미디어, …