There is growing concern amongst policy makers, managers and academic researchers
over the role that social media plays in spreading misinformation, widely described as ‘Fake …

Participative pricing strategies are increasingly common nowadays. In addition to have an
impact on consumers’ purchase decision, these pricing strategies can impact consumers’ …

Social media platforms are facing increasing tensions in balancing the desire to maintain
freedom of expression with limiting the spread of fake news and misinformation. This study …

Affiliate or partnership marketing programs are a performance-based approach to online
marketing whereby brands only pay when a sale occurs and is traced back to the affiliate who …

Combating harmful misinformation about pharmaceuticals on social media is a growing
challenge. The complexity of health information, the role of expert intermediaries in …

Scholars in different scientific fields and practitioners are analyzing the rise of production and
diffusion of fake news and problematic information that is rapidly contaminating the digital …

Misinformation can take various forms, from political propaganda and health-related fake
news to conspiracy theories. This review investigates the consequences of both direct and …

The use of contact‐tracing apps to curb the spreading of the COVID‐19 pandemic has
stimulated social media debates on consumers' privacy concerns about the use and storage of …

This research investigates the role of subjective well-being in Gen Zers’ response to unethical
situations that are encountered online versus offline. It empirically supports a model that …

The dramatic increase in the spreading of false information on the Internet in the form of fake
news, rumors and conspiracy theories (Di Domenico et al., 2021b), ultimately fueled by the …