Take Your Pick: Kate Moss or the Girl Next Door?: The Effectiveness of Cosmetics Advertising

…, D Smeesters, A Le Boedec - Journal of …, 2012 - journalofadvertisingresearch.com
In the last several years, marketers have started to use “nonidealized” models in advertisements
(ie, “Dove's Campaign for Real Beauty”). Little is known, however, about the effects of “…

Music congruency in a service setting: The mediating role of emotional and cognitive responses

NTM Demoulin - Journal of Retailing and Consumer Services, 2011 - Elsevier
… The author warmly acknowledges Aline Le Boëdec for her insights during the experiment
and for her valuable comments on previous drafts of this paper as well as Josephine Campion …

Can mergers in Europe help banks hedge against macroeconomic risk?

PG Méon, L Weill* - Applied Financial Economics, 2005 - Taylor & Francis
… The authors would like to thank Michel Dietsch for suggesting this paper's line of research
and for his constant support, and Aline Le Boedec for her decisive programming advices. They …

Consumer response to disclosures in digitally retouched advertisements

NA Schirmer, M Schwaiger… - Journal of Public …, 2018 - journals.sagepub.com
The issue of digitally retouching models has begun to gain the attention of the public and
regulators in multiple parts of the world, with some countries considering legislation or even …

Role of perceived authenticity of digital enhancement of model advertising images on brand attitudes, social media engagement

H Shoenberger, E Kim, EK Johnson - Journal of Interactive …, 2020 - Taylor & Francis
A flurry of advertising campaigns, legislative attempts to regulate digital modification (eg,
required disclaimers about digital modification required in France and other countries), and …

[BOOK][B] Guide to Music in Brittany

LV Kuter - 1990 - breizh.net
… Voyer were important figures in the renaissance of piping in the 1950s in Brittany; this
article focuses on the role of Dorig Le Voyer who was also a pioneer as a pipes and bombarde …

Gender roles

M Eisend - Journal of Advertising, 2019 - Taylor & Francis
Research on gender roles in advertising revolves around three main topics: the assessment
and occurrence of gender roles, the advertising effectiveness of gender roles, and the social …

Emotions and Advertising: The Persuasive Advertising Language of Modem Kuwait in the1960s.

KA al-Najdi - Arab Journal for the Humanities, 2017 - search.ebscohost.com
… models on the consumers' selfesteem and the effect that advertising models have on the
purchase intention (Antioco, Smeesters, and Le Boedec 24). All of this research demonstrates …

Leveraging Social Media Advertising to Foster Female Consumers' Empowerment and Engagement: The Role of Regulatory Mode

F Septianto, F Mathmann, LD Hollebeek… - Journal of …, 2023 - Taylor & Francis
… In the locomotion condition, participants read: “At Le Serail, we are doers in a hurry to
become the market leader in our industry. This means delivering results as quickly as possible. …

Ultrasound power Doppler synovitis is associated with plasma IL-6 in established rheumatoid arthritis

AD do Prado, MC Bisi, DM Piovesan, M Bredemeier… - Cytokine, 2016 - Elsevier
Background and objective: Cytokines have an important role in the pathogenesis of
rheumatoid arthritis (RA). Although plasma levels of IL-6 have been related to musculoskeletal …