Although the overall effect of creativity in advertising appears positive, the moderating effect
of brand familiarity is unknown. On the basis of psychological frameworks, the authors …

In the marketplace, advertising clutter refers to the high volume of advertising consumers
are exposed to daily. This high quantity of advertisements has negative effects on unfamiliar …

The study aimed at investigating the effect of using cartoons on developing grade four
students' awareness of water issues. It also aimed at examining their attitudes towards using …

Aim/Purpose The objective of this study is to explore the effectiveness of using virtual experiments
on students’ level of achievement and on their practical skills as well as their views on …

… How Brand Familiarity Moderates Creativity’s Influence on Attention, Affect, and Memory”
(please see page 236), by Ahmed Hamed al-Shuaili (University of Technology and Applied …

The purpose of this study was to determine the effectiveness of the Homebased activities in
the scores of the 2nd year students of Bachelor of Secondary Education major in Sciences in …

This research aims to reveal the role of science curricula at Al-Azhar Preparatory Stage in
addressing global climate changes in light of the requirements of internationalization of …

The research aimed to investigate the self-efficacy and professionalism of Al-Azhar teachers.
Developing a proposed conception of self-efficacy and professionalism in the light of …

The research aims at assessing the level of climate change awareness among the students
of the Faculty of Education, Al-Azhar University, in the light of some variables. To achieve this…

The main aim of this study is to know the extent of inclusion of Next Generation Science
Standards. And to achieve this goal, the study used the descriptive analytical approach through …