A deeply entrenched status hierarchy in the United States classifies African Americans as
lower status than Caucasians. Concurrently, African Americans face marketplace …

Advertisers often employ spokespeople who speak with an accent (“accented spokespeople”)
to promote products and services that are stereotypical of (or related to) a speaker's …

… Correspondence regarding this article should be sent to: Aarti S. Ivanic, Assistant Professor
of Marketing, University of San Diego, 5998 Alcala Park, San Diego, CA 92110-2492. ([email …

… Correspondence regarding this article should be sent to: Aarti S. Ivanic, Assistant Professor
of Marketing, School of Business, University of San Diego, 5998 Alcala Park, San Diego, CA …

The cost of food in Mexico has increased over several decades. Currently, consumers have
several choices for buying food, which prompts retail managers to implement pricing …

Business education must evolve. Traditionally, it has been narrowly focused, siloed, and
often reflective of the transactional nature of business through the lens of maximizing …

Abstract: Advertisers often employ accented spokespeople to promote products and
services that are stereotypical of or related to a speaker's background. The current research …

Two decades into the evolution of social media and its full-fledged use by businesses, two
significant things are apparent. First, for most businesses in any industry, the use of social …

Society is vertically stratified on many dimensions (eg, race, gender, income, education) in
which every individual has a well-established place. Status hierarchies permeate society and …

The faculty carry out core responsibilities of teaching, scholarship, and service that are the
heart of the mission of the University of San Diego. Competitive salaries that attract, reward, …