Value of Sources of Political Information among Loyal Democrats, Loyal Republicans, and Undecided Potential Voters
| Information Source | Loyal Democrats (n = 207) (%) | Loyal Republicans (n = 157) (%) | Undecided (n = 265) (%) | X2 (df = 2) | p |
|---|---|---|---|---|---|
| Parents or close relatives | 31.4 | 35.7 | 29.1 | 1.999 | 0.3680 |
| Close friends or “significant others” | 36.7 | 35.7 | 34.0 | 0.398 | 0.8190 |
| Other peers or coworkers | 22.7 | 19.7 | 25.7 | 1.980 | 0.3720 |
| Newspapers or magazines | 44.0 | 15.3 | 27.2 | 36.577 | 0.0001 |
| Television or radio programs | 46.9 | 22.9 | 30.2 | 25.590 | 0.0001 |
| Social media (e.g., Facebook, Instagram, Twitter, WhatsApp) | 18.4 | 8.3 | 26.8 | 21.824 | 0.0001 |
| Information shown on the Internet | 24.6 | 17.2 | 28.7 | 7.034 | 0.0300 |
| Formal or informal meetings | 18.4 | 13.4 | 26.4 | 11.158 | 0.0040 |
| Credibility or likability of politicians | 33.8 | 28.7 | 35.1 | 1.921 | 0.3830 |
Note: Table entries are the percentages of loyal Democrats, loyal Republicans, and undecided potential voters who indicate that the sources of information listed have been helpful or very helpful in shaping their present political views.