PT  - JOURNAL ARTICLE
AU  - Marla B. Royne Stafford
TI  - How to Use the Power of Advertising To Enhance Social Good
AID  - 10.2501/JAR-2024-007
DP  - 2024 Mar 01
TA  - Journal of Advertising Research
PG  - 1--3
VI  - 64
IP  - 1
4099  - http://www.journalofadvertisingresearch.com/content/64/1/1.short
4100  - http://www.journalofadvertisingresearch.com/content/64/1/1.full
SO  - J Advert Res2024 Mar 01; 64