RT Journal Article
SR Electronic
T1 60 Robust Years Of Advertising Research, and Counting
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 237
OP 238
DO 10.2501/JAR-2020-020
VO 60
IS 3
A1 John B. Ford
YR 2020
UL http://www.journalofadvertisingresearch.com/content/60/3/237.abstract
AB