RT Journal Article
SR Electronic
T1 Rethinking the Profession Formerly Known as Advertising
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 357
OP 361
DO 10.2501/JAR-2017-045
VO 57
IS 4
A1 John Deighton
YR 2017
UL http://www.journalofadvertisingresearch.com/content/57/4/357.abstract
AB