PT  - JOURNAL ARTICLE
AU  - Gian M. Fulgoni
TI  - Fraud in Digital Advertising: A Multibillion-Dollar Black Hole
AID  - 10.2501/JAR-2016-024
DP  - 2016 May 26
TA  - Journal of Advertising Research
PG  - JAR-2016-024
4099  - http://www.journalofadvertisingresearch.com/content/early/2016/05/25/JAR-2016-024.short
4100  - http://www.journalofadvertisingresearch.com/content/early/2016/05/25/JAR-2016-024.full