RT Journal Article
SR Electronic
T1 Accounting for Social-Desirability Bias In Survey Sampling
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 242
OP 254
DO 10.2501/JAR-2015-006
VO 55
IS 3
A1 Steven Gittelman
A1 Victor Lange
A1 William A. Cook
A1 Susan M. Frede
A1 Paul J. Lavrakas
A1 Christine Pierce
A1 Randall K. Thomas
YR 2015
UL http://www.journalofadvertisingresearch.com/content/55/3/242.abstract
AB