PT  - JOURNAL ARTICLE
AU  - Douglas West
AU  - Larry George Chiagouris
AU  - Geoffrey Precourt
TI  - At 50, the Journal Looks Back… and Ahead
AID  - 10.2501/JAR-51-1-002-004
DP  - 2011 Mar 01
TA  - Journal of Advertising Research
PG  - 2--4
VI  - 51
IP  - 1 50th Anniversary Supplement
4099  - http://www.journalofadvertisingresearch.com/content/51/1_50th_Anniversary_Supplement/2.short
4100  - http://www.journalofadvertisingresearch.com/content/51/1_50th_Anniversary_Supplement/2.full
SO  - J Advert Res2011 Mar 01; 51