PT - JOURNAL ARTICLE AU - Scott Koslow TI - I Love Creative Advertising AID - 10.2501/JAR-55-1-005-008 DP - 2015 Mar 01 TA - Journal of Advertising Research PG - 5--8 VI - 55 IP - 1 4099 - http://www.journalofadvertisingresearch.com/content/55/1/5.short 4100 - http://www.journalofadvertisingresearch.com/content/55/1/5.full SO - J Advert Res2015 Mar 01; 55