%0 Journal Article %A William A. Cook %T Is Mobile a Reliable Platform For Survey Taking? %B Defining Quality in Online Surveys From Mobile Respondents %D 2014 %R 10.2501/JAR-54-2-141-148 %J Journal of Advertising Research %P 141-148 %V 54 %N 2 %U https://www.journalofadvertisingresearch.com/content/jadvertres/54/2/141.full.pdf