RT Journal Article
SR Electronic
T1 A Framework for Advertising in the Digital Age
JF Journal of Advertising Research
JO J Advert Res
FD WARC
SP 310
OP 312
DO 10.2501/S0021849908080367
VO 48
IS 3
A1 Stephen J. Kim
YR 2008
UL http://www.journalofadvertisingresearch.com/content/48/3/310.abstract
AB