PT  - JOURNAL ARTICLE
AU  - Peter M. Chisnall
TI  - Mail and Internet Surveys: The Tailored Design Method
AID  - 10.2501/S0021849907070232
DP  - 2007 Jun 01
TA  - Journal of Advertising Research
PG  - 207--208
VI  - 47
IP  - 2
4099  - http://www.journalofadvertisingresearch.com/content/47/2/207.short
4100  - http://www.journalofadvertisingresearch.com/content/47/2/207.full
SO  - J Advert Res2007 Jun 01; 47