PT - JOURNAL ARTICLE AU - Bob Woodard TI - “Brand Growth”: Two Faces But One Soul AID - 10.1017/S0021849905050178 DP - 2005 Jun 01 TA - Journal of Advertising Research PG - 159--161 VI - 45 IP - 2 4099 - http://www.journalofadvertisingresearch.com/content/45/2/159.short 4100 - http://www.journalofadvertisingresearch.com/content/45/2/159.full SO - J Advert Res2005 Jun 01; 45 AB - Editorial of JAR 45,2 (2005), discussing and introducing the issue's theme of brand growth.