Index by author
Innovations in Research
01 September 2009; volume 49, issue 3
C
Chiagouris, Larry
- You have accessBeauty is in the Eye of the Tech ManagerLarry Chiagouris, Vishal LalaJournal of Advertising Research Sep 2009, 49 (3) 328-338; DOI: 10.2501/S0021849909090485
Close, Angeline G.
- You have accessThis Event is Me!Angeline G. Close, Anjala S. Krishen, Michael S. LatourJournal of Advertising Research Sep 2009, 49 (3) 271-284; DOI: 10.2501/S0021849909090412
Cole, Sally
- You have accessHow Rich-Media Video Technology Boosts Branding GoalsLeah Spalding, Sally Cole, Amy FayerJournal of Advertising Research Sep 2009, 49 (3) 285-292; DOI: 10.2501/S0021849909090497
D
Denk, Michaela
- You have accessThe Effectiveness of Combining Online and Print AdvertisementsLea M. Wakolbinger, Michaela Denk, Klaus ObereckerJournal of Advertising Research Sep 2009, 49 (3) 360-372; DOI: 10.2501/S0021849909090436
F
Fayer, Amy
- You have accessHow Rich-Media Video Technology Boosts Branding GoalsLeah Spalding, Sally Cole, Amy FayerJournal of Advertising Research Sep 2009, 49 (3) 285-292; DOI: 10.2501/S0021849909090497
Forde, Clodagh
- You have accessA Classic FormulaClodagh Forde, Stan Sthanunathan, Dave Patten, Geoff WickenJournal of Advertising Research Sep 2009, 49 (3) 266-270; DOI: 10.2501/S0021849909090461
J
Jacobs, Devra B.
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
K
Kothuri, Ravi
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
Krishen, Anjala S.
- You have accessThis Event is Me!Angeline G. Close, Anjala S. Krishen, Michael S. LatourJournal of Advertising Research Sep 2009, 49 (3) 271-284; DOI: 10.2501/S0021849909090412
L
Lala, Vishal
- You have accessBeauty is in the Eye of the Tech ManagerLarry Chiagouris, Vishal LalaJournal of Advertising Research Sep 2009, 49 (3) 328-338; DOI: 10.2501/S0021849909090485
Latour, Michael S.
- You have accessThis Event is Me!Angeline G. Close, Anjala S. Krishen, Michael S. LatourJournal of Advertising Research Sep 2009, 49 (3) 271-284; DOI: 10.2501/S0021849909090412
Lautman, Martin R.
- You have accessMetrics That MatterMartin R. Lautman, Koen PauwelsJournal of Advertising Research Sep 2009, 49 (3) 339-359; DOI: 10.2501/S002184990909045X
Levine, Brian
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
M
Marci, Carl D.
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
O
Oberecker, Klaus
- You have accessThe Effectiveness of Combining Online and Print AdvertisementsLea M. Wakolbinger, Michaela Denk, Klaus ObereckerJournal of Advertising Research Sep 2009, 49 (3) 360-372; DOI: 10.2501/S0021849909090436
P
Pashupati, Kartik
- You have accessBeavers, Bubbles, Bees, and MothsKartik PashupatiJournal of Advertising Research Sep 2009, 49 (3) 373-393; DOI: 10.2501/S0021849909090473
Patten, Dave
- You have accessA Classic FormulaClodagh Forde, Stan Sthanunathan, Dave Patten, Geoff WickenJournal of Advertising Research Sep 2009, 49 (3) 266-270; DOI: 10.2501/S0021849909090461
Pauwels, Koen
- You have accessMetrics That MatterMartin R. Lautman, Koen PauwelsJournal of Advertising Research Sep 2009, 49 (3) 339-359; DOI: 10.2501/S002184990909045X
Plummer, Joseph
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
Precourt, Geoffrey
- You have accessThe Innovation IssueGeoffrey PrecourtJournal of Advertising Research Sep 2009, 49 (3) 253-255; DOI: 10.2501/S0021849909090527
R
Rubinson, Joel
- You have accessThe Opportunity for Marketing “Simplification”Joel RubinsonJournal of Advertising Research Sep 2009, 49 (3) 260-262; DOI: 10.2501/S0021849909090503
S
Siefert, Caleb J.
- You have accessWinning the Super “Buzz” BowlCaleb J. Siefert, Ravi Kothuri, Devra B. Jacobs, Brian Levine, Joseph Plummer, Carl D. MarciJournal of Advertising Research Sep 2009, 49 (3) 293-303; DOI: 10.2501/S0021849909090424
Spalding, Leah
- You have accessHow Rich-Media Video Technology Boosts Branding GoalsLeah Spalding, Sally Cole, Amy FayerJournal of Advertising Research Sep 2009, 49 (3) 285-292; DOI: 10.2501/S0021849909090497
Sthanunathan, Stan
- You have accessA Classic FormulaClodagh Forde, Stan Sthanunathan, Dave Patten, Geoff WickenJournal of Advertising Research Sep 2009, 49 (3) 266-270; DOI: 10.2501/S0021849909090461
T
Tellis, Gerard J.
- You have accessResearch on Advertising in a RecessionGerard J. Tellis, Kethan TellisJournal of Advertising Research Sep 2009, 49 (3) 304-327; DOI: 10.2501/S0021849909090400
Tellis, Kethan
- You have accessResearch on Advertising in a RecessionGerard J. Tellis, Kethan TellisJournal of Advertising Research Sep 2009, 49 (3) 304-327; DOI: 10.2501/S0021849909090400
W
Wakolbinger, Lea M.
- You have accessThe Effectiveness of Combining Online and Print AdvertisementsLea M. Wakolbinger, Michaela Denk, Klaus ObereckerJournal of Advertising Research Sep 2009, 49 (3) 360-372; DOI: 10.2501/S0021849909090436
Wicken, Geoff
- You have accessA Classic FormulaClodagh Forde, Stan Sthanunathan, Dave Patten, Geoff WickenJournal of Advertising Research Sep 2009, 49 (3) 266-270; DOI: 10.2501/S0021849909090461
Wurtzel, Alan
- You have accessNow. Or NeverAlan WurtzelJournal of Advertising Research Sep 2009, 49 (3) 263-265; DOI: 10.2501/S0021849909090448